Hi, I’m Cole Adams, a recent MBA graduate at SMU Cox School of Business concentrating in strategy and marketing. I bring experience across digital marketing, media production, analytics, and audience growth, with a background working at the intersection of creative execution and strategic decision-making.

I’ve held marketing and media roles in the music, nonprofit, and digital publishing spaces, where I’ve contributed to grassroots campaigns, social and content strategy, and large-scale live events. My work has supported brand awareness and engagement efforts that generated several million digital impressions, expanded social media audiences, and increased attendance and visibility for both for-profit and nonprofit organizations. I’m known for being analytical, adaptable, and collaborative, with a strong interest in leveraging data, storytelling, and technology to drive sustainable brand and business growth.